10 Brands That Will Disappear in 2013 - My Summary of 24/7 Wall St.'s Report (Part 1)

By Gregory John "G.J." Vitale on June 24, 2012

See http://247wallst.com/2012/06/21/247-wall-st-10-brands-that-will-disappear-in-2013/ for original report.

Every year, 24/7 Wall St., which, according to its website, “provides insightful analysis and commentary for U.S. & global equity investors,” draws up a report to predict 10 important American brands that will go kaput before the following year’s end.  This year’s report features a few heavy-hitters that were recently–some no more than two years ago–at the top of their game, but have now found their way onto this list:

10)  Avon

Long-time CEO Andrea Jung was recently replaced after nearly running the company into the ground.  Avon has been described by Morningstar analyst Erin Lash as “constantly putting out fires instead of proactively moving forward.”  In four years, shares have dropped from $43 per all the way down to $16 per.

9)  MetroPCS

“Hello, hello, hello?”  It seems investors are saying “bye, bye, bye.”   This tiny carrier just can’t compete with larger companies like T-Mobile, AT&T, Verizon, and Sprint-Nextel.  ”In May, several Wall St. analysts said that the company was in buyout talks with T-Mobile.”

8 )  The Oakland Raiders

This is no surprise to sports fans out there.  The Raiders will play in the NFL next year, but likely not in Oakland.  Current team managing owner Mike Davis has said a move back to LA is a definite possibility as the current Oakland stadium contract expires next year.

7)  Salon.com

Recently losing its CEO and CFO, this news and commentary site has $12.7 million in loans to worry about on top of management issues.  Less and less money is likely to be provided as the company also has countless, more well-off competition on the internet news scene.

6)  Suzuki

Suzuki has a bad reputation it cannot outrun or, apparently, fix.  They finished in the bottom of virtually every category in JD Power’s 2012 survey of vehicle dependability.  Even with aggressive sales tactics, like a 0% financing package for 72 months, the company can’t seem to improve its dire situation.

See http://blog.uloop.com/2012/06/10-brands-that-will-disappear-in-2013-my-summary-of-247-wall-st-s-report-part-2/ for Part 2 of story.

South Florida native. Student and employee at Tufts University. Uloop National Columnist and former Campus Editor. Brother of Sigma Phi Epsilon Mass Zeta. Probably an insomniac. Check out my writing portfolio here - https://gregv.contently.com/ and my personal blog here - http://vitalewrites.blogspot.com

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